Viaplay, a Swedish streaming company, plans to open a new tech hub in Barcelona, Spain in June 2022 as part of an ongoing international expansion. The new facility will be integrated with Viaplay’s tech operations in Stockholm and will facilitate the firm’s growth as it plans further expansions to the UK in 2022, followed by Canada, Germany, Austria, and Switzerland by the end of 2023.

In a company press release, Anders Jensen, the group president of Viaplay’s parent company Nordic Entertainment, said: “Establishing Viaplay in Barcelona’s thriving tech scene will benefit our business, people and viewers. Viaplay is one of the world’s fastest-growing and most exciting tech and entertainment companies.” He added: “The scalability and robustness of our streaming platform make our expansion possible, and in turn require us to attract and retain the best talents. This is crucial for our success, and to ensure we continue to lead and innovate.”

Viaplay was founded in 2007 and is headquartered in Stockholm, Sweden. The company aims to be available in at least 16 countries by the end of 2023, and to increase to approximately 12 million subscribers by the end of 2025.

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By GlobalData