Amazon has outlined plans to invest more than $35bn (Rs3.14tn) in its Indian operations by 2030, with an emphasis on expanding its business and advancing three core areas: AI-driven digitisation, increasing exports and generating employment.
This announcement follows Microsoft’s pledge of $17.5bn to enhance India’s AI ecosystem.
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At the sixth edition of the Amazon Smbhav Summit in New Delhi, an economic impact report by Keystone Strategy revealed that Amazon’s cumulative investments in India have reached around $40bn.
These investments include employee compensation and infrastructure development, positioning Amazon as the “largest foreign investor” in the country.
Amazon has built physical and digital infrastructure across India, including fulfilment centres, data centres, transportation networks, digital payments systems and technology development platforms.
The Keystone report detailed Amazon’s economic influence in India, noting that the company has digitised more than 12 million small businesses, enabled cumulative e-commerce exports of $20bn, and provided support for nearly 2.8 million indirect, direct, seasonal and induced jobs across various industries last year.
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By GlobalDataThese roles encompass technology, logistics, operations and customer support, with employees receiving competitive pay, health benefits and training.
The company said that in 2030, it will support 3.8 million jobs, driven by business expansion and a growing fulfilment and delivery network.
With the additional investment of $35bn planned by 2030, the tech giant aims to expedite digital transformation, reinforce infrastructure and support innovation throughout India.
The company plans to introduce AI benefits to 15 million small businesses by 2030, with sellers already using AI-driven tools such as Next Gen Selling and Seller Assistant on the amazon.in website.
Shopping experiences are set to improve for various customers through features like conversational shopping via Rufus, Lens AI for visual discovery and multilingual options to address literacy challenges.
The company also plans to provide AI education and career exploration opportunities to four million students in government schools.
Amazon Emerging Markets senior vice-president Amit Agarwal said: “We are humbled to have been a part of India’s digital transformation journey over the past 15 years, with Amazon’s growth in India perfectly aligned with the vision of an Atmanirbhar and Viksit Bharat [‘Self-Reliant and Developed India’].
“We have invested at scale in growing the physical and digital infrastructure for small businesses in India, creating millions of jobs, and taking Made-in-India global.”
In June 2025, Amazon announced the opening of five new fulfilment centres in the country.
India has recently seen a surge in global technology investments. Despite being a significant market for AI, with a large internet user base and a substantial technology talent pool, the country still trails behind the US and China.
However, India continues to attract substantial investments in computing technologies.
Microsoft announced plans to invest more than C$7.5bn ($5.42bn) in Canada over the next two years. The company also unveiled plans last month for more than $10bn in investment in Portugal’s AI infrastructure.
This week, Intel announced a collaboration with Tata Electronics as its first major customer in Tata’s $14bn semiconductor manufacturing initiative.
In October, Google confirmed plans to set up an AI hub in Visakhapatnam in the Indian state of Andhra Pradesh, with an investment of around $15bn over five years from 2026 to 2030.
