B2B marketing after a pandemic: Eight key lessons for senior marketers
New Statesman Media Group reached out to marketing leaders to help paint a comprehensive picture of the industry and learn the most important issues they face in these difficult times, not least considering the global impact of Covid-19. We wanted to hear from the people directly involved in developing B2B marketing strategy and campaigns used in their respective organisations, to ensure the information was useful and help shape the future of digital marketing.